Service Trade Inserts Invisible Wings
On September 1st, Liang Jun (left), the Experience Center of Beijing Enamel Factory, taught visitors the skill of "point blue" at the special exhibition of cultural tourism service in Shougang Park exhibition area of the International Trade Fair. Guangming. com reporter zhangqian photo/bright picture
On September 1st, the audience visited the C919 airplane model in the China Service Trade Achievement Exhibition Zone of the National Convention Center. Xinhua News Agency reporter Li Xin photo
On September 1st, exhibitors displayed an optical motion capture system in the Cultural Travel Service Exhibition Hall of Shougang Park Exhibition Area of the International Trade Fair. Xinhua News Agency reporter Yan Huanzong photo
On September 1st, the audience photographed the model sand table of the reconstruction project of the workers’ stadium in the China Service Trade Achievement Exhibition Zone of the National Convention Center. Xinhua News Agency reporter Li Xin photo
China Service Trade Achievement Exhibition Zone filmed at the National Convention Center on September 1st. Xinhua News Agency reporter Hao Zhao photo
[Charming Service Trade Fair]
On August 31st, 2022, China International Fair for Trade in Services opened in Beijing. Fuyan, the mascot of the service trade fair, spread its wings and "flew", and Shougang Park in Jingxi opened its arms, and the global eyes once again focused on Beijing.
The new products and applications of Metauniverse, as well as naked-eye 3D, holographic projection, geographical remote sensing and other new technologies and scenes, which are concentrated in the comprehensive exhibition area of the Service Trade Fair and major special exhibition areas, have opened people’s eyes and made people really feel the vigorous vitality brought by digitalization to all aspects of production, circulation and consumption. As the guests said, trade in services has inserted invisible "wings".
Innovative element "eye-catching"
On September 1st, as soon as the reporter walked into the China Service Trade Achievement Exhibition Zone located in the National Convention Center, he was immediately attracted by two lovely "Fuyan" about 1m high. These two "Fuyan" are walking around, chatting with visitors from time to time.
According to reports, "Fuyan" is a service robot, which can answer all kinds of questions about the service trade fair, locate and guide the way, and bring people a better visit experience.
In the Qualcomm booth of the comprehensive exhibition area of the China Trade Fair, many people are having VR (Virtual Reality) interactive experience. "We provide visitors with a VR glasses all-in-one machine, so that the audience can watch a football match with double 4K image quality and low delay of 20 milliseconds from multiple perspectives." A staff member at the Qualcomm booth said that in the future, the glasses can also be used in education, conferences and other scenes.
As a "new friend" of the Service Trade Fair, Intel Company recreated the 3D athlete tracking technology applied at the opening ceremony of the Beijing Winter Olympics. When the audience experiences in the "digital sports" area, the computer will generate corresponding "digital people" to distinguish the attitude and position of the experiencer in real time, which will make people shine.
"The Service Trade Fair is not only a platform to promote openness and development, but also an impressive blend of rich and colorful scientific and technological innovation elements such as digitalization, intelligence and sustainable development." Rui Wang, senior vice president of Intel Corporation and chairman of Intel China, said.
Meituan brought new equipment such as digital restaurants, drones, and Meituan’s retail big screen. Zhao Zhiming, an on-site staff member of Meituan, introduced that as of August this year, Meituan UAV distribution has landed in four business districts in Shenzhen, and completed more than 75,000 orders for real users.
Nowadays, the exhibition scale of the Service Trade Fair continues to expand, and the "circle of friends" continues to expand. Switzerland showed the Swiss brands that entered the China market for the first time, and Norway brought digital solutions and related products … In this fair, 71 countries and international organizations held exhibitions in the name of countries or headquarters. Among them, the United Arab Emirates, Switzerland, Italy, Norway and other 10 countries set up exhibitions in the name of the country for the first time.
Deng Jihai, executive director of the International Green Economy Association in Chaoyang District, Beijing, said that in the future, new technologies represented by digitalization and intelligence will provide richer services for the whole world in order to better achieve mutual benefit and win-win results.
First establishment of the Meta-Universe Experience Hall
At the Telecom, Computer and Information Service Exhibition Hall in Shougang Park, the reporter punched in the Meta-Universe Experience Hall, which was established for the first time in this service trade fair.
"Tiger Team Attacks …" In the experience area of "Game Universe" of large-scale immersive human-computer interaction system, six basketball fans are having a wonderful showdown, and the information such as the attacking team, game time, scores and so on are displayed in real time on the big screen, with applause and cheers from time to time.
According to reports, this immersive human-computer interaction system is different from the ordinary basketball court. It can not only judge whether an athlete commits a foul, but also accurately capture and record the wonderful moments of each athlete.
In the Meta-Universe Experience Hall, various digital collections and the display of the Meta-Universe industrial chain also attracted many people to watch.
"This’ Lenovo Morningstar Robot S1′ debuted at the Trade Fair this year, and it can remotely inspect factories in different places through 3D and AR (augmented reality) technology." In the Lenovo booth of the Telecom, Computer and Information Service Exhibition Hall, products such as remote body double robot and educational wisdom big screen are equally eye-catching. In addition, Lenovo also demonstrated a number of intelligent solutions such as intelligent manufacturing, smart parks and smart retail.
Mao Shijie, vice president of Lenovo Group and president of Shanghai Branch of Lenovo Research Institute, said that at present, Lenovo has built application scenarios such as manufacturing meta-universe, power meta-universe and education meta-universe around AR and VR technologies, providing new kinetic energy for industrial intelligent transformation and upgrading.
Beijing Zhihui Yunzhou Technology Co., Ltd. displayed the video+digital twin technology and products in Haidian Yuan Universe Exhibition Area, a cultural tourism service exhibition hall, and many viewers said it was "very shocking". "At present, our technology has been widely used in urban management, rail transit, industrial production and other scenarios." The person in charge of Zhihui Yunzhou said.
The pace of digital development never stops.
Naked 3D, 8K cinema, virtual dressing … At the china national film museum booth of the Cultural Travel Service Exhibition Hall, amazing digital technology is amazing.
"Look, this is the picture of the film film 4K repair. We have restored the past film movies into 4K digital movies, which is convenient for storage and simple for projection, and can make the film movies rejuvenate in digital form. " Xie Ye, director of china national film museum Cinema Department, said in an interview with this reporter that digitalization will make service trade more convenient and efficient, and the pace of digital development will not stop.
At this year’s service trade fair, the special exhibition on cultural tourism services showed a variety of digital service products and applications around the annual theme of "Digital Empowering Cultural Tourism Development, Cultural Innovation and Better Life".
In the special exhibition hall of financial services, a new application scene of digital RMB appeared, and the holographic digital commentator showed the audience the charm of digital finance …
Zhang Yucheng, deputy director of Beijing International Service Trade Affairs Center, said that in the financial services special exhibition hall, the audience can experience the integrated application of "Digital RMB+"science and technology finance, housing leasing, smart government affairs, universal benefits to people’s livelihood and cultural tourism.
Zhou Jinzhu, director of the International Trade Research Department of the China Council for the Promotion of International Trade, said that during the epidemic period, the digitalization process of service trade was accelerating, emerging service trade such as telecommunications, computers and information services grew against the trend, and remote online provision promoted the development of new service trade formats, and services such as online games, online movies, online music, online books, online sports and fitness, distance education and remote medical consultation showed a spurt growth.
"Overall, the epidemic will reshape the development pattern of China’s service trade, and the application of digital technology in service trade will be further deepened. The resulting new issues such as service trade supervision and security will become key discussion issues in the field of service trade." Zhou Jinzhu said that with the improvement of the epidemic situation, the recovery and transformation of traditional service trade will also become the focus of service trade development in the future.
Service Trade Fair is an important platform for China to open wider to the outside world, deepen cooperation and lead innovation, and has made positive contributions to the development of global service industry and service trade. Experts said that service cooperation promotes development, green innovation welcomes the future, and an open and shared service economy will inject strong impetus into the recovery and development of the world economy.
(Reporter Liu Kun Qian Qian)
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